Senior Content Strategist

Kathleen Morrison

Kathleen Morrison

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Senior Content Strategist

Kathleen Morrison

Kathleen is CRA’s word connoisseur. She is a chameleon, developing key messaging and content strategy across a variety of clients while adapting tone, language and style to fit the industry and audience. She approaches advertising and communications through a storytelling lens, bringing clients’ stories to life through ad campaigns, social content, longform writing and more.

With an English degree from Millsaps College (in Jackson, Mississippi) and a master’s in journalism from Boston University, Kathleen’s background includes traditional journalism, digital writing and website creation. She is able to apply those skills to create content that is both timeless and forward-thinking, and always appropriate for the channel being employed.

Unique Skills video
Dog 

Has a dog that’s larger than some humans (145-lb Great Dane)

Whistle

Is unable to whistle

Mask

Loves costume parties

Dog 

Has a dog that’s larger than some humans (145-lb Great Dane)

Whistle 

Is unable to whistle

Mask 

Loves costume parties

"One of my favorite things is taking a topic considered dull or confusing and finding a way to make it compelling. Writing a newsletter on HVAC, for example, sounds uninspiring but I have enjoyed pushing myself to make it relevant and interesting (and seeing the open and click-through rates increase drastically as a result is so rewarding!)."

Kathleen Morrison

Senior Content Strategist

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