Special Item Numbers (SINs)

512110 Motion Picture and Video Production
541430 Graphic Design Services
541511 Custom Computer Programming Services
541613 Marketing Consulting Services
541810 Advertising Agency
541820 Public Relations Agency
541910 Market Research and Public Opinion Polling
611430 Professional and Management Development Training

GSA Contract Holder

FSC Group: Professional Services
Contract Number: 47QRAA21D0020
01/27/2021 – 01/26/2026

Past Performance

Formerly BrickStreet Insurance, CRA was the agency of record from 2006-2020, handling all internal and external communications for over a decade. In 2019, the company rebranded to Encova Insurance with its partner Motorists Insurance Company; CRA managed all aspects of the brand strategy and launch.

For more than a decade, CRA managed DC Lottery’s online platforms, providing strategic, creative and digital support for game launches, promotions, events, sponsorships and much more.

CRA has represented Virginians for Better Transportation (VBT) for more than 20 years and has worked to help raise awareness on current deficiencies and continuing needs in transportation funding, maintenance and other issues facing the Commonwealth’s transportation crisis through strategic advocacy and public involvement campaigns.

Differentiators

one-stop communications shop

More than five decades of experience in helping create and communicate brands.

smart brand strategy

A strategic firm that combines experience with innovation to garner results for clients. Our four partners have nearly 90 years of combined experience in the communications industry.

women-owned small business

We are certified as a women-owned small business by the U.S. Small Business Administration and the Women’s Business Enterprise National Council. We are also SWaM (Small, Women-owned and Minority-owned) certified through the Virginia and West Virginia Departments of Small Business and Supplier Diversity. CRA also has a GSA certification with the federal government.

Core Competencies

• Advertising
• Account Management
• Account Planning
• Branding Communications
• Crisis Communications Planning
• Digital Marketing
• Graphic Design
• Media Relations
• Media Buying
• Message Development
• Public Relations
• Social Media Strategy
• Spokesperson/Media Training
• Website Development
• Video Production

Contact Information

Susan Lavenski, Chief Executive Officer
601 Morris Street, Suite 301, Charleston, WV 25301
304-342-0161
slavenski@charlesryan.com