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Where Does it Hurt?

May 01, 2022

Every well-planned path to improvement starts with a diagnosis. You need to know where the problem or pain points are to address them. But when it comes to marketing and communications, many organizations aren’t sure exactly what they need in order to get where they want to go.

That is where Charles Ryan Associates comes in. We offer custom, comprehensive communications audit services to help organizations learn their strengths and weaknesses when it comes to marketing—and where to go from there.

And because we are a full-service agency with departments managing nearly every aspect of the communications sphere, our audits offer an intersectional look at how different areas of your marketing activities impact one another.

In these reviews, we can assess your:

  • Branding
  • Content and messaging
  • Creative
  • Outreach and advertising efforts
  • Website
  • Social media

Throughout this process, the CRA team will conduct a deep dive analysis using all our tools as well as our own training. We look at the audiences you are reaching out to, your competition, the effectiveness of the messages you are using, how consistently and compellingly you are presenting your brand, and so much more. At the end, we’ll present an in-depth report of our findings and our recommendations to move forward.

Just as no two clients’ needs are the same, these audits are completely catered to your business. We can zero in on just your website, your media and advertising placements, your branding—or take a look at the entire ecosystem. Our recommendations can be as broad as the need for a more modern brand identity or as granular as editing the order of menu items on your website for better user experience.

So what can we help you discover today? Get in touch to kick off your own review process.

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Whether you want to work with us, work for us or just want to discuss something interesting, we want to hear from you.

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