"There have been so many [favorite projects] over 33 years. There was a sales kit years ago that comes to mind. I saw an opportunity with a CRA client’s affiliated company that was headquartered in Indianapolis. I designed a needed sales kit, flew to Indianapolis, presented it to their executive group, directed its production including over several months of photography in several states and ended up with a pleased client, successful project and an Addy Award. It’s always great to learn your clients and industries well enough that you are able to figure out what they need before they do. "