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Quality from Idea to Production

Feb 17, 2023

CRA’s Creative team steers projects from start to finish. A piece of collateral might begin with 💡 and often, we’ll see it all the way to the printing press. Senior Graphic Designer and Print Production Manager Marlyne Jeffries recently did just that – making time for a press check at a local print vendor to ensure a set of custom folders met the highest quality standards. “You can’t deny there’s something special about seeing a project come to life on paper. From the feel of the stock to the density of the colors, we take the time to ensure that each aspect is perfect for our clients.”

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Communications Prep in the Age of Communications Haze

Jun 29, 2022

We believe improving as a speaker and as a presenter in this very hazy era of communications–thanks to Covid-19–means practicing and preparing for a growing list of potential settings.

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Are You Reaching Your Audiences?

Aug 18, 2021

Content consumption has risen and led to more internet and social media users than ever before. These changes in the communications landscape reflect a need for enhanced user experience and content tailored to audiences that can often be burnt out on screens.

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Three Marketing Trends Coming in 2021

Apr 01, 2021

So much changed in 2020, including how we market and advertise products and services. Now, as we look forward to recovering from the global pandemic and finding our new normal, the industry will inevitably shift again.

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Are YOU Being Heard During Election Season?

Oct 01, 2020

With the nation immersed in a heated presidential campaign, the conversation of politics has saturated the airwaves and our newsfeed. Political season is noisy, but your audience is still out there. With the right mix of creative and strategy, your message can make it through.

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A lot has changed in 2020, including the way we consume media

Sep 17, 2020

The COVID-19 pandemic has changed our everyday lives in a lot of ways—the way we shop, the way we work, the way we teach our children and more. The same can be said about how we are interacting with and consuming media during this crisis.

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